{"id":17537,"date":"2026-03-19T09:28:16","date_gmt":"2026-03-19T09:28:16","guid":{"rendered":"https:\/\/jobuzo.com\/en\/china-presses-ev-makers-to-end-price-war-and-focus-on-innovation-as-demand-cools\/"},"modified":"2026-03-19T09:28:16","modified_gmt":"2026-03-19T09:28:16","slug":"china-presses-ev-makers-to-end-price-war-and-focus-on-innovation-as-demand-cools","status":"publish","type":"post","link":"https:\/\/jobuzo.com\/en\/china-presses-ev-makers-to-end-price-war-and-focus-on-innovation-as-demand-cools\/","title":{"rendered":"China presses EV makers to end price war and focus on innovation as demand cools"},"content":{"rendered":"<div>\n<div datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1xdhyk6 ec74h0k0\" readability=\"10.153846153846\">Chinese authorities have renewed their push for stricter oversight of the <span data-qa=\"Component-Text\" class=\"css-0 ef9u0v00\">electric vehicle<\/span> (EV) market, urging carmakers to move away from aggressive discounting and focus instead on technological innovation.<\/div>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">The directive comes as domestic manufacturers struggle with cooling demand and the phasing out of long-standing government subsidies.<\/p>\n<div datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1xdhyk6 ec74h0k0\" readability=\"13.201086956522\">At a high-level meeting on March 17, the Ministry of Industry and Information Technology, the National Development and Reform Commission and the State Administration for Market Regulation, gathered 17 major carmakers to &ldquo;further regulate the competition order&rdquo;, in the latest attempt to stabilise a sector defined by a &ldquo;sticky&rdquo; and often <span data-qa=\"Component-Text\" class=\"css-0 ef9u0v00\">destructive price war<\/span>.<\/div>\n<div data-qa=\"InlineAdSlot-Container\" class=\"css-zl1inp e11v3ui14\">\n<div class=\"e11v3ui10 e11v3ui13 css-1umbx1w e1flwkbl0\" data-qa=\"AdSlot-Container\">\n<p>Advertisement<\/p>\n<\/div>\n<\/div>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">According to a February 2026 progress report by the China Association of Automobile Manufacturers, a government-backed industry consortium, the 17 carmakers reduced average payment cycles to 54 days, with four settling in under 50 days.<\/p>\n<div class=\"image-inline-container e1a5rv550 css-1llrc1m e1yqhwb40\" data-qa=\"Component-renderMap-StyledDiv\">\n<div class=\"image-inline caption e1fvabeq0 css-19sk4h4 ea9pn0s0\" data-qa=\"Component-Container\">\n<figure class=\"image-inline caption ea9pn0s1 css-1qeofuq e1gf69pb0\" data-qa=\"ArticleImage-ArticleImageContainer\">\n<div data-qa=\"ArticleImage-handleRenderImage-ImageContainer\" class=\"css-0 e1gf69pb3\"><\/div><figcaption data-qa=\"ArticleImage-DescriptionContainer\" class=\"css-1bj5zno e1gf69pb1\">Carmakers have been urged to strictly honour their 60-day payment cycle commitment to suppliers. Photo: EPA<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">The extended payment cycle has long been used to cut costs and stay competitive in China&rsquo;s vast automobile market, but it has squeezed supply-chain profitability even as Beijing has sought to counter deflationary pressures.<\/p>\n<div data-qa=\"InlineAdSlot-Container\" class=\"css-zl1inp e11v3ui14\">\n<div class=\"e11v3ui10 e11v3ui13 css-1xd1hm8 e1flwkbl0\" data-qa=\"AdSlot-Container\">\n<p>Advertisement<\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><sub>China presses EV makers to end price war and focus on innovation as demand cools<\/sub><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chinese authorities have renewed their push for stricter oversight of the electric vehicle (EV) market, urging carmakers to move away from aggressive discounting and focus instead on technological innovation. The directive comes as domestic manufacturers struggle with cooling demand and the phasing out of long-standing government subsidies. At a high-level meeting on March 17, the&#8230;<\/p>\n<p class=\"more-link-wrap\"><a href=\"https:\/\/jobuzo.com\/en\/china-presses-ev-makers-to-end-price-war-and-focus-on-innovation-as-demand-cools\/\" class=\"more-link\">Read More<span class=\"screen-reader-text\"> &ldquo;China presses EV makers to end price war and focus on innovation as demand cools&rdquo;<\/span> &raquo;<\/a><\/p>\n","protected":false},"author":1,"featured_media":17538,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-17537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/posts\/17537","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/comments?post=17537"}],"version-history":[{"count":0,"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/posts\/17537\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/media\/17538"}],"wp:attachment":[{"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/media?parent=17537"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/categories?post=17537"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/jobuzo.com\/en\/wp-json\/wp\/v2\/tags?post=17537"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}